The Future of Online Banking: A Culture of Change

In episode four of this multi-part series on the future on online banking, I show retail financial institutions the right — and wrong — ways to manage the never-ending cycle of change required in this critical channel.

Read the entire article, The Future of Online Banking: A Culture of Change, on The Financial Brand.

When Worlds Collide (The Future of Online Banking)

In my 3rd installment on the Future of Online Banking, I address the issue of Mobile and Desktop banking worlds colliding. I argue that the two need to merge and become more a single product offering. Then I outline 6 steps to closing the gab between the services.

Read The Future of Online Banking, When Worlds Collide on The Financial Brand.

The Reality of Ownership, The Dark Side of Social Media

Social Media is it’s own buzz word. It can ruin your reputation, or build it. In the business community, we talk about “owning” our companies social media. Here’s what we mean by that:

By taking personal ownership/accountability for posts, responses, and monitoring of our social media accounts, we make social media more effective and more personal to our base.

However, that’s not what this article is about. Continue reading The Reality of Ownership, The Dark Side of Social Media

7 Ways to Confuse Visitors, A Credit Union Website Guide

In this short guide to confusing web site visitors, you will learn best practices in the art of confusion. Truthfully, these 7 points have a little bit of humor in them. Don’t feel bad if you find you are already applying one (or more) of them. Chances are; no one ever told you it was a bad idea. But it is, and you might want to get it fixed. Continue reading 7 Ways to Confuse Visitors, A Credit Union Website Guide

The Future of Online Banking: Know Thy Visitor

In episode two of this multi-part series on the future on online banking, author Tim Bunch gives you the keys to building an online cross-selling strategy based on automated account analyses. Read the entire article here.

In his first installment, Bunch argued that your online banking system should be viewed as your biggest — and most important — branch. Read the previous article here.

Me, on the Future of Online Banking

“In episode one of this multi-part series on the future on online banking, author Tim Bunch argues that you shouldn’t view online and branches as two separate channels. Instead, online banking should be seen as your biggest — and most important — branch.”

Read the entire article on The Financial Brand.

How Big Is Your Banner?

Seriously, how big is your banner? You know, that thing at the top of your website. You’ve got your logo up there, probably with your site’s main navigation. Perhaps there’s a pretty picture for people to see.

Banner design is one of the most crucial design elements of your site. And that’s not to mention the design of the menu system itself, which I won’t go into in this post (no pun intended). Continue reading How Big Is Your Banner?

The Secret to Your Credit Union’s Success with Social Media

Social Media is Still in It’s Infancy

Let’s face it. Social media is a lot like a toddler. It’s groping around for things to hold onto, experimenting, and discovering it’s own personality. Much like a child, it thinks it knows exactly who he or she is and everything about everything. Truthfully, though, we are still learning who, or what, social media is. Furthermore, we have yet to see who, or what, it will grow up to be.

Read the entire article on CUinsight.com.